Further proof that given enough time, even possible geek fascination and meme will be combined with every other one, in every possible combination – Lego Star Wars Space Invaders.
I give it 6 months until someone find a way to throw pong, Super Mario, and a red Star Trek shirt into that.
It was announced on Monday that the Star Tribune, one of the Twin Cities two major newspapers, has finally emerged from Chapter 11 bankruptcy. Not a whole lot of news there, they’ve been struggling for a while, had lots of layoffs, and as long as I’ve lived here there’s been speculation about their impending doom (you know, being a newspaper and all). Especially with competition from bloggers, who can publish stories immediately and who can update their stories to be absolutely current as new facts come to light, where as, due to the printing and distribution process of newspapers, everything in newspapers is necessarily from the previous day. Perhaps the traditional news industry could compete better if they just rebranded themselves as the recents. The Star Tribune, one of our two major recentpapers. That sounds about right.
But one of the things that has always struck me as a little odd since moving to the Twin Cities is that we have two major recentpapers here, the Star Tribune and the Pioneer Press. It would seem that with the challenges that are facing the dead tree edition of the news, that it would make sense to combine these papers – half the writers / double the potential circulation for each. It would seem like the smart business move. I’m sure there are tons of reasons this hasn’t happened, and admittedly I’ve never really cared enough about ink on pulp action to really investigate why this is, but it does set my mind wondering, to the really important question facing the recents industry…
What would they name it if they combined the two?
Now obviously, they couldn’t just keep one name and let the other one die. Too many hurt feelings that way, wasted name recognition, and it doesn’t really signal the new start they need.
No, they need a whole new identity, something that would really give them a presence that people would take note of.
The Star Press?
The Pioneer Tribune?
No, neither seems quite right, still pretty bland. Maybe we could combine the names more…
The Stress?
No, though not bad.
The Piobune?
No, sounds like a new medication or a medical condition.
What about….
I’ve got it!!
The Pie-Star
Now that would put those pesky bloggers on notice.
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